As it is a new space, MAR plans to establish an institutional identity that is set forth in its mission, vision and values.
Aware of the fact that the mission should guide everyone with regard to the purpose of the institution, a few goals served as guidelines for its preparation: First, establish a peer relationship between art and education as two pillars that support the formation of a critical and reflective view; then, clearly establish its starting point and its main destination: Rio, with its cultural and historical heritage; and, insofar as its desire to materialize itself as a Museum is concerned, explain the purpose of creating its own collection. These decisions are set out in MAR'S mission, vision, and values:
To promote management and cultural and artistic production of excellence, in dialogue with education, adding public value to society.
To transform the perception society has of cultural equipment, reinforcing the connections of art with public spaces and individuals.
- Transparent and participative management.
- Transgression in connections between art and education.
- Quality in the use of public and private resources.
- Continuity of cultural equipment.
- Belonging between users, suppliers, financiers, employees and managers.
- Alterity, integrity and responsibility in actions.
Develop a space where Rio de Janeiro finds and reinvents itself through knowledge about art and the experience of looking, with emphasis on forming a collection and on education.
Transform Rio de Janeiro's relations with art into a process of forming an emancipatory citizenship.
- Public Sphere: MAR is of all and for all.
- Democracy: Listen to society actively.
- Excellence: Be relentless in the pursuit of quality.
- Institutional autonomy: Guide intellectual and administrative action (management model).
- Transparency: Make procedures, actions, and results public.
- Proactivity: In cultural and administrative actions to fulfill its mission.